Four Expert Tips for Optimizing Non-Text Blog Content

by WorkFromHome on October 13, 2011

To have a competitive blog in today’s online world, you have to use a mix of different types of content. Search engines have become much better at recognizing and indexing non-text content in recent years. The people who take advantage of these types of advances are ultimately the people who are the best at making money with blogging. There are good ways and bad ways of handling non-text content on blogs, and here we’re going to show you how to successfully integrate different types of content into your blog with four important tips.

  1. How to Get the Most From Images
    Using images is the second most common form of communication on the Internet behind text. Because it’s an absolute must to use images on your blog, you need to learn how to do it right. Start off by making sure that the file names of your images use relevant keywords. Follow up by adding appropriate alt text attributes to every single image that you ever use on your blog. Finally, make sure to use as many images as you can as links to other posts on your blog. This helps a lot with SEO, which leads to improved traffic and higher profits.
  2. Use YouTube for Showing Videos
    When people start off trying to make money blogging, they often feel like they want to do everything themselves. It’s a nice feeling to want to take on the world, but it’s not always the best type of motivation to have when you want things done efficiently. An example of this is when people don’t want to use YouTube for hosting their videos, even though there are lots of advantages to it. In general, you should always use YouTube to host videos for your blog. Use the embed feature to actually add the video to your blog when it has finished uploading. In the actual video and video information that is shown on YouTube, include some links back to your blog. This will help to get some extra traffic from YouTube and it will also help you with SEO since you’re getting links from an authority site.
  3. Always Brand Your Media
    No matter if you’re making an image, video, audio file or any other type of media for your blog, you should always brand it. This means having a watermark or other type of marker on all of your visual media and frequently mentioning your blog on all audio media. The point of this is that it makes it much harder for people to steal your content without you getting some sort of benefit from it. For people who would like to share your content, it helps you to gain a lot of exposure which boosts your reader base and increases the money you can make with blogging.
  4. Make Sharing Your Non-Text Content Easy
    Sometimes you’re going to want to create non-text content that people will want to share. In this case, you’ll need to make it really easy on your readers by providing some simple HTML code for them to copy and paste into their own website or blog. This is especially important for videos and images, but is also important for other types of media. Inside of this HTML code, make sure that you have some sort of link back to your blog. This will allow you to get a lot of quality backlinks over time, which contributes to the SEO aspects of your blog. This helps you to make more money blogging by improving your rankings in the search engines and increasing your overall exposure.

In Conclusion

All of your content should be geared towards two things. First, you should be trying to give your readers a good experience so that they come back for more and enjoy their time on your website. Second, you should always be looking for a way to improve the exposure of your blog. Good content will have this aspect built in. If you follow both of these guidelines when creating content, you’ll have no problem trying to make money blogging.

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